Smarty Toes – Review

Smarty Toes – Review

Smarty Toes

Smarty Toes are a unique company that specialize in men’s dress socks. Smarty Toes are different from other dress socks, because each pair has its color spelled out and woven right into the toe for ease of matching. “After numerous phone calls from my traveling husband complaining that he once again showed up at work wearing two different colored socks, I realized there needed to be an easy way to match dark-colored socks,” says Susan James, who founded Smarty Toes with her husband Michael.

I recently received a box of Smarty Toes socks to review, and my fiance was very happy! He loves getting new socks, and was in need of a few new pairs. When I pointed out that each sock is color-coded, he was extremely impressed. It makes a lot of sense, too – dark colors are very similar to one another, and it can be quite hard to tell which is which.

Smarty Toes socks
Jai wearing his Smarty Toes

Jai has been wearing these socks ever since they arrived, and he loves them! He says that they are more comfortable and breathable than the last package of socks that he bought. I love the attractive selection of colors and their versatility for business attire and formal events as well as day-to-day wear. The only catch it that, guys, you need to make sure you remember to read the words on the socks before you put them on – Jai ended up wearing on one sock that said “Brown” and one sock that said “Black” because he forgot to check! 😉

All in all, I think Smarty Toes are a great product – they are very comfortable, appropriate for both formal and casual wear, and very clever with their creative labeling.

Product Specs from SmartyToes.com:

“Smarty Toes socks are a man’s dress sock, specifically dyed to ensure durable, long-lasting color. They are a blend of 80% cotton, 17% nylon and 3% spandex.

Smarty Toes are sold in 4-pack boxes which includes 1 pair of each color – Navy Blue, Charcoal Gray, Black and Brown.

The cost of a 4-pack box is $11.99.
A minimum order of twelve 4-packs is required.”

11 thoughts on “Smarty Toes – Review

  1. While I like the goal of this product (I no longer fold my husband’s socks because I cannot, for the life of me, match all the different hues of blues and blacks so I just don’t want the responsibility anymore if he wears a mismatched pair to work), I don’t know if my husband would wear these. Maybe if the color name was on the bottom and not so obvious?

    Then again, who the hell is going to see his socks, right? I mean, if someone is seeing his socks at work, I think I probably have bigger problems to worry about.

  2. LOL This product is both funny and awesome at the same time. I can definitely see how they could be super useful to men. I know there have been plenty of times I have caught men wearing socks of two different colors.

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