Smarty Toes are a unique company that specialize in men’s dress socks. Smarty Toes are different from other dress socks, because each pair has its color spelled out and woven right into the toe for ease of matching. “After numerous phone calls from my traveling husband complaining that he once again showed up at work wearing two different colored socks, I realized there needed to be an easy way to match dark-colored socks,” says Susan James, who founded Smarty Toes with her husband Michael.
I recently received a box of Smarty Toes socks to review, and my fiance was very happy! He loves getting new socks, and was in need of a few new pairs. When I pointed out that each sock is color-coded, he was extremely impressed. It makes a lot of sense, too – dark colors are very similar to one another, and it can be quite hard to tell which is which.
Jai wearing his Smarty Toes
Jai has been wearing these socks ever since they arrived, and he loves them! He says that they are more comfortable and breathable than the last package of socks that he bought. I love the attractive selection of colors and their versatility for business attire and formal events as well as day-to-day wear. The only catch it that, guys, you need to make sure you remember to read the words on the socks before you put them on – Jai ended up wearing on one sock that said “Brown” and one sock that said “Black” because he forgot to check! 😉
All in all, I think Smarty Toes are a great product – they are very comfortable, appropriate for both formal and casual wear, and very clever with their creative labeling.
Product Specs from SmartyToes.com:
“Smarty Toes socks are a man’s dress sock, specifically dyed to ensure durable, long-lasting color. They are a blend of 80% cotton, 17% nylon and 3% spandex.
Smarty Toes are sold in 4-pack boxes which includes 1 pair of each color – Navy Blue, Charcoal Gray, Black and Brown.
The cost of a 4-pack box is $11.99.
A minimum order of twelve 4-packs is required.”
While I like the goal of this product (I no longer fold my husband’s socks because I cannot, for the life of me, match all the different hues of blues and blacks so I just don’t want the responsibility anymore if he wears a mismatched pair to work), I don’t know if my husband would wear these. Maybe if the color name was on the bottom and not so obvious?
Then again, who the hell is going to see his socks, right? I mean, if someone is seeing his socks at work, I think I probably have bigger problems to worry about.
Love the concept. Do they make them for kids? I’ve got to go check it out!
My husband would get such a kick out of this and he would totally wear them!
This is AWESOME – my Dad needs these… he showed up to church tonight with one black shoe and one blue shoe, LOL
I have never seen these – if they have them for kids – I def. need them!
LOL This product is both funny and awesome at the same time. I can definitely see how they could be super useful to men. I know there have been plenty of times I have caught men wearing socks of two different colors.
I love this idea! I cna never tell the black socks from the navy ones.
That is such a great idea!!! I would get rid of all my socks in my house for these kind.
These make me laugh . . but in a GOOD way! I think it’s a way smart concept . . . just kind of funny at the same time.
My friend’s husband is color blind. I will have to tell her about these.
It has been a great enjoyment reading your work. The time I spent was well meaningful. Hope you will add more to your amazing collection.